Why business photography is actually good for your business.
Business photography plays a crucial role in modern businesses, regardless of their size or scope.
Business photography in small and large companies
Tips on how to gain much more customers.
Business photography in small and large companies - luxury or necessity?
“One picture is worth more than a thousand words,” says an old Chinese proverb. This wisdom was known to people several hundred years ago. How does it translate into the realities of today’s business? Do companies with good photos and visual aspects of their products and services actually sell more?
If you’re unsure whether to invest in business photography, consider reading how to prepare for a business photographysession. You’ll discover the impact professional images have on customer decision-making and how to avoid common photography mistakes.
Read on and you will understand better:
* is advertising / commercial photography for you.
* which affects the customer’s purchasing decision.
* which makes up the “perfect photo”.
Testimonials
What can I say about Marta; she’s a lovely lady who has your genuine interests at heart. I’m not the best in front of the camera, I prefer to be behind it! I’m too shy and stiff, but Marta reassured me, helped with my poses, and by the end of the shoot I loosened up and was strutting around with the confidence of a pro... That enabled Marta could get the photos I needed, which turned out awesome 😊 Thanks Marta!
Andy Gray
Thinking about a session? Find out more about my professional studio and outdoor portraits.
Who is business photography for?
Whether you are a small, local company offering its services to a narrow audience—like a hairdresser, dentist, beautician, or videographer—or a national company selling products throughout the UK, the benefits of corporate photography are undeniable. A well-crafted photo helps differentiate your business and builds trust with your audience.
Local business ...
…will gain many more customers if they showcase their professional team, work results, and workplace environment. To see how professional photography can elevate your brand, check out this guide on choosing the best Nottingham photographer for your occasions.
Business photography traps
With photos, you can achieve the opposite of your intended effect if you’re not careful. For example, showing poor-quality images taken quickly with a phone can damage your brand’s reputation. To avoid such pitfalls, consider working with an experienced Nottingham professional photographer for a polished and trustworthy presentation.
So how do you prepare a "perfect business photo"?
There’s no single formula for a perfect business photo. Each industry has its unique needs, from product photography to corporate headshots. If you’re considering a photoshoot, here’s how to decide between business photography or acorporate headshot.
Corporate photos- Business Photography
Corporate photos focus on the image of companies, brands, and services. If you’re looking for a deeper dive into creating strong imagery for your business, this blog on how to prepare for business sessions might inspire you.
What to do to get the best busines image photo effect?
* Focus on naturalness – photos of the team (employees, managers, management) and the environment should evoke positive emotions.
*Create a concept suitable for the specifics of a given industry. The photos taken for a group of IT specialists (casual style) will be different. The photos taken for a law firm (formal style) will be different.
* Distinguish the most important aspects of a given activity. In one case it could be hardware, in another, it could be people or processes.
* Photos create the image – so they should be professional, well-thought-out and of the best quality.
An essential marketing tool for stationary and online business- Business Photography
Whether you’re selling on Etsy or Amazon or offering services locally, good-quality photography helps differentiate you from competitors. Learn how professional product photography in Nottingham can make your offerings irresistible.
Research shows
Research shows that the first seconds are crucial when contacting a new person. Similar processes occur online. High-quality visuals can capture attention instantly. Explore more about the importance of visuals in this business photographyblog.
